Discover the Tech-Savvy Senior: With 73% of Americans aged 50-64 active on Facebook as of 2021, it's clear that seniors are not just using technology, but embracing it wholeheartedly. Are you tapping into this trend? Whether you're new to social media marketing or looking to refine your strategy, it's time to gear your messaging to connect with the tech-embracing older generation. Learn more about how to effectively engage this growing demographic in our insightful blog.

Seniors are embracing tech, and with that comes social media. Approximately 73% of Americans between 50 and 64 are on Facebook as of 2021. If you’re not utilizing social media to reach your audience, you should consider it. If you are, is your messaging geared toward older adults?